Creative Direction

and also a designer, front end developer and a trekkie

My passion is for designing detailed and user focused web applications that are easy to use and a joy to look at.

Based in Tel Aviv, I have been creating digital experiences since 2002. The quality of my work has attracted forward-thinking clients and brands. eToro, Kontera, Israel Aids Task Force & the Association for Civil Rights in Israel to name but a few.

They like me because I've got good ideas. They like my energy, my freshness, my can-do attitude, the fact that I see every project as a chance to come up with something better. Smarter. Slicker. More engaging. More memorable.

I am an expert in strategic, creative and innovative digital forntiers.
I create and deliver digital solutions that transform businesses.

I am driven to produce great work that transforms brands and compels audiences to act, and I'd love do it for you.

Contact me

Brands I’ve Worked With.

  • Red Bull
  • IKEA
  • Converse
  • Expedia
  • Wrigley
  • Just Eat
  • Metro
  • Renault

Simplicity is the ultimate sophistication

My name is Orel Assia and I will define your next creative direction

View My Work